Description of various stages and how progress is calculated on each stage.
What are the stages of the campaign?
During the course of the campaign, it goes through different stages, where you need to do specific actions to have good results.
PLANNING
Always 100%, always complete as a stage of the campaign (as new campaign have embargo date defined already)
CONTENT
Add pitch, press release and follow up content to the campaign.
PITCHING
Add media list and start pitching to contacts from Valosan Gmail extension.
DISTRIBUTION
Send press releases
REPORTING
Monitor media and add media hits to Valosan
COMPLETE
14 days after the embargo date, we mark the campaign as complete.
